Online Magazine focused on original Editorials showcasing talented designers, models and our own designs.
Our passion for fashion is only matched by our passion for pop culture and travel
Pop Culture Editorials since 2012
Beto Guzmán Abundes originally from Mexico now living in Finland. A Photographer at times, Designer most the time and an Editor at Neverthink.tv.
He enjoys creating Editorials with Nordic and International Fashion Brands, designing for his own brand The Nordic Outpost and curating his channels at Neverthink.
He has worked everywhere from the Walt Disney World Resort in Florida to consulates and protocol in Mexico before moving to Finland to study in Pori, Rauma and Vaasa.
Regarding Fashion he was an intern in New York and Helsinki at Ivana Helsinki where he was Paola Suhonen’s assistant. Later he interned in R/H Studio in Helsinki. He has been creating independent Fashion Editorials with brands like Marimekko, Haldin, Odeur Studios and others like Acne Studios since 2012. He was also a writer for NordicStyle Magazine for the good part of 2015 and 2016 and collaborated for magazines like Coolture from Mexico and YoHipster from Florida
Beto lives in Helsinki and is open for collaborations either for editorial, fashion design or media.
Alex came from the small town in the middle of Russia called Perm. He decided to quit the «Theoretical and Practical Linguistics» program to pursue his dream to work in marketing and learn through experience. Some years later he realized that it was time to move on and learn some new things, so after 4 years of hard work Alex became a retoucher & print assistant in a local small typography company. Then 3 years after, he finally packed his bags and left mother Russia to embrace the capitalist life of Finland. While he begins a new adventure he’s staying sharp by helping us edit and translate the articles into Russian from past editorials and the ones to come as well as taking care of the brand he is a co-founder of The Nordic Outpost.